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Netrouting Rebuilds Its Reseller Program Around Published Tiers

Nov 10, 2026 6 min read

The program now runs in Amóni, with published revenue thresholds, discounts that stay with each service, free BYOIP and BYOASN, and a Slack channel with the engineers who run AS6206.

THE HAGUE, the Netherlands — November 10, 2026 — Netrouting, a global Infrastructure as a Service (IaaS) provider of bare metal, cloud and colocation, today relaunched its Reseller and Volume Partner Program. The program first launched in October 2024. The new version replaces negotiated discounts with published pricing for hosting companies, managed service providers and infrastructure resellers: five metal tiers from Iron to Platinum, up to 30% off new orders, and a discount that stays with each service for as long as the partner keeps it.

The program now lives in Amóni, Netrouting's customer and partner platform, where resellers can track their tier, their revenue against each threshold, and their savings in real time. They also see live stock levels, with standard in-stock models provisioned within 15 to 20 minutes. It also adds a dedicated Slack Connect channel with Netrouting's network engineers, free Bring Your Own IP (BYOIP) and Bring Your Own ASN (BYOASN), and Price Lock contracts of up to 36 months at the partner's discounted rate.

"We launched the reseller program in 2024 so hosts could build a real business on our infrastructure," said Savvas Bout, Founder and CEO of Netrouting. "Since then, partners have asked us for two things: prices they can see without negotiating, and an engineer, not a ticket queue, when something breaks at 3 a.m. This version gives them both, and it never reprices a service that's already running."

From Negotiated Discounts to Published Tiers

Partners can now see where they stand and what it takes to reach the next tier. Every approved partner joins at Iron, with no fee to join and no fee to stay enrolled, and climbs through five metal tiers as its business with Netrouting grows. Discounts kick in at Bronze with 10% off new orders and rise step by step to 30% at Platinum. Bronze starts at €1,000 in monthly recurring revenue, Silver at €5,000 with 15% off, Gold at €15,000 with 20% off, and Platinum at €25,000. Setup fees drop along the way and disappear entirely at the top tier. Discounts cover recurring charges and configurable hosting options; resold licenses, colocation power and one-time charges stay at list price.

There are no quotas to negotiate and no annual reviews to wait for. A partner's tier follows its monthly recurring revenue, measured automatically at the close of each month. Cross the next threshold and the better rate applies to every new order from the first of the following month. Partners can watch it happen in real time in the Amóni partner cockpit, which shows twelve months of revenue against each threshold, how much more is needed to reach the next tier, and how much the partner has saved this month and this year.

Netrouting calls the rule "earned, then kept." The rate on each order stays with that service for its entire lifetime and is never repriced, up or down. As a partner climbs, its blended discount across the installed base rises with it. If revenue dips below a threshold, only new orders move to the lower rate, and the cockpit flags it in advance, showing exactly how much additional revenue would keep the tier.

"Most tier programs reward you on the way up and punish you on the way down," said Bout. "Ours doesn't. The rate you earn on an order stays with that service for as long as it runs, so resellers can plan their costs and quote their own customers without wondering whether we'll change the price underneath them."

For Resellers Selling Under Their Own Brand

Resellers own the customer relationship. Every reseller gets:

  • White-label delivery: Resellers set their own reverse DNS in Amóni, so their brand shows up in a customer's traceroute.
  • A dedicated Slack channel: Every partner gets a Slack Connect channel for orders, stock checks, IP requests and escalations, handled directly by the engineers who run AS6206.
  • Named contacts: A named account manager and a NOC escalation contact outside the standard ticket queue.
  • Free BYOIP and BYOASN: Partners can announce their own prefixes from AS6206 or run their own ASN over Netrouting's transit, with no setup or monthly fees.
  • An exportable rate card: Every plan at the partner's own price, available as CSV or PDF, or via API.
  • Live stock and instant provisioning: Amóni shows live stock levels for every model, and standard in-stock models are provisioned within 15 to 20 minutes.
  • A 99.997% network SLA: Applied to every product resold, backed by service credits.

Reseller or Volume: One Ladder

Not every partner resells. Alongside the reseller track, the program offers a Volume track for companies that run Netrouting servers for their own products, with the same tiers, the same thresholds and the same rates, and no reseller agreement. Both tracks get the partner cockpit, the rate card and a Slack Connect channel. Volume partners enroll through their account manager.

Price Lock

DRAM and NAND prices are rising, so the program now includes Price Lock. Resellers can fix their post-discount rate for 12, 24 or 36 months on a signed term, billed monthly with no prepayment. Twelve-month terms are available on every server series, including Memory and Accelerator, while 24- and 36-month terms cover the Express, Edge, Edge Pro, Bandwidth, Compute and Compute Pro series.

"Memory prices are moving, and every server we build feels it," said Bout. "Our resellers shouldn't have to carry that risk or pass it on. A Silver partner can lock the Silver price for three years and sign a three-year deal with their own customer on a known cost."

API and Ordering

Resellers can connect their own systems through the public Amóni API. Partner pricing is applied automatically, whether an order is placed in Amóni, on shop.netrouting.com or from the reseller's own storefront.

Catalog and Locations

Partner rates apply across Netrouting's eight server series, from the Express line for development and budget workloads to the Accelerator series for AI and ML inference, as well as cloud compute, optimized cloud and colocation. Services are available in 10 cities across three continents: Amsterdam, Rotterdam, The Hague, Frankfurt, Stockholm, Bucharest, New York, Miami, Hong Kong and Singapore, connected through 25 network sites on AS6206. Custom builds are quoted individually at partner pricing and count toward a partner's tier like any other hosting asset.

Availability

The Reseller and Volume Partner Program is available now. Applications are reviewed by a person, not a queue. Approved resellers verify their business once, accept the Netrouting Partner Program Terms, and start at Iron with the full Amóni partner toolset from day one.

To learn more or apply, visit netrouting.com/partners.

About Netrouting

Netrouting is a global Infrastructure as a Service (IaaS) provider delivering bare metal, cloud compute, GPU servers, colocation and connectivity services to customers ranging from startups to multinational enterprises. Founded in the Netherlands in 2007, Netrouting operates from The Hague and from Doral, Florida, through Netrouting B.V. and Netrouting, Inc. More than 200 teams rely on Netrouting's infrastructure, which spans 25 network sites in 10 cities across Europe, North America and Asia on its own network, AS6206. The company's ISO 27001, ISO 9001, SOC 2 Type II and GDPR-compliant solutions serve cloud providers, managed service providers, streaming media, gaming, fintech and adtech companies worldwide. Netrouting is an Ellada Holdings company. More at netrouting.com.

Media Contact

Netrouting — press@netrouting.com | +31 (0)88 045 4600 | netrouting.com

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Savvas Bout

Savvas Bout is the founder and CEO of Netrouting. He has more than 20 years of experience in network engineering, data center design and operations, and infrastructure automation. He writes about building and running bare-metal, networking and hosting infrastructure at Netrouting.

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